Targeted competitor segment
For a complete explanation of this process, or details of these steps, please review the Directions to Reduce Price to Improve Revenues and Margins.
A. Change the Benefit Package Examples>>
B. Change the Basis of Charge Examples>>
C. Change the List Price Examples>>
D. Change the Optional Components of Price
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Provide a rebate Examples>>
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Offer a coupon Examples>>
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Extend a discount in kind Examples>>
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Waive, or make a one time or periodic payment, to cover some costs of the customer Examples>>
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Offer a trade-in allowance Examples>>
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Provide a sample of the product Examples>>
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Provide a free, or heavily discounted, product from a third party Examples>>
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Provide a free, or heavily discounted, product from the company, other than the product on sale Examples>>
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Set a Price cap Examples>>
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