Raise Price to Improve Revenues and Margins

CHOICE 1 OBJECTIVE: PRICE THE SAME, REDUCE PERFORMANCE AND COST

CHOICE 2 ISOLATE SEGMENTS: CUSTOMER SEGMENTS MAKING HIGHER THAN AVERAGE USE OF CAPACITY

CHOICE 3 COMPONENT: SET LIMITS ON THE USAGE OF THE PRODUCT

No. SIC Year Notes
1 4812 2006 As cellular service providers roll out Internet-accessible services and devices, consumers are finding that their access may be limited. Often, applications which consume large amounts of capacity such as Internet calling, video streaming and routers which allow multiple users to tap into the connection are prohibited.

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