The StrategyStreet Process
We explain this concept in:
Board of Directors
Question 5: How do the planned product and service innovations create value for the customer?
Basic Strategy Guide
Step 17: Develop a program for the new products and services and confirm their value for customers
Advanced Site
Diagnose Products and Services: Innovation for Customer Cost Reduction
* Diagnose Products and Services: Reasons for Positive Volatility
* Diagnose Products and Services: Value Proposition: New Price Point or Benefit Change
* Diagnose Products and Services: Change within Price Points
Improve Products and Services: Create New and Improved Products and Services
Improve Products and Services: Directions to Create New and Improved Products and Services
Improve Products and Services: Innovation Ideas