BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 3630 |
| INDUSTRY: | HOUSEHOLD APPLIANCES GENERAL |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 4 |
|
1997 SALES FOR THE INDUSTRY: $ 15838 (Total Sales in $Millions) |
|
OPERATING MARGIN: 5.5 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 71.0 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 4.1 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: WHIRLPOOL CORP |
54.4 | 4.3 |
| #2: GENERAL ELECTRIC CO |
42.5 | 18.1 |
| #3: VITRO SOCIEDAD ANONIMA -ADR |
2.9 | 12.7 |
| #4: CTS CORP |
0.2 | 3.8 |
| Total of #1-4: | 100.0 | 7.7 |