Diagnose Position

MANAGE COSTS EFFECTIVELY

Benchmark the cost structures of your best competitors

  • Financial gap: How much must you reduce cost to match them?

  • Rates and management approaches: Are they managing costs fundamentally differently?

  • Customer mix: Would a change in customers reduce your costs?

See:

Steps 24 – 29 in the Basic Strategy Guide

or

DIAGNOSE/COSTS on the Navigation Bar

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