BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 3576 |
| INDUSTRY: | COMPUTER COMMUN EQUIP (HUBS/ ROUTERS) |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 70 |
|
1997 SALES FOR THE INDUSTRY: $ 19408 (Total Sales in $Millions) |
|
OPERATING MARGIN: 19.9 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 88.0 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 18.8 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: CISCO SYSTEMS INC |
33.2 | 39.2 |
| #2: 3COM CORP |
16.2 | 25.1 |
| #3: CABLETRON SYSTEMS |
7.2 | 29.3 |
| #4: ASCEND COMMUNICATIONS INC |
6.0 | 27.5 |
| Total of #1-4: | 62.7 | 22.6 |