Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

C.
Experience: Enhance the experience the customer has with the product

1. Add new appeal to the senses

G. Multiple

See and hear

No.	SIC	Year	Note
1	3500	2005	Sony introduced a Play Station product in Europe called EyeToy which is a playing video camera and game software that plugs into the new Play Station 2 console. The EyeToy allows players to appear inside the game and to interact with objects on the screen by moving their bodies. The product can record brief video messages and it can transform the Play Station into a video phone.
2	3571	2001	The new Palms, priced at $399 and $499 have important improvements. They are 40% thinner than Palm's first color model and have 250 times as many colors. They have a slot at the top that accepts expansion cards. The alarm system has been improved, as vibration and a blinking LED are new notification options. The new models come with Palm OS 4.0.
3	3661	2004	James Sorenson's latest device is a videophone that works in conjunction with broadband and a large television to help deaf and hard of hearing Americans.
4	7300	2002	DVDs' next potential market is in music, giving listeners 5.1 surround sound recorded on six tracks. Just as DVD video, DVD audio can contain extras like photos, music videos, and behind-the-scenes documentaries.

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