Brainstorming Ideas: Final Customer Purchasing from the Producer of the Product
Final customer buying from a product producer.
Final or end-user customers incur four cost steps in connection with the product sold by a producer.
Acquire Steps: Acquire steps include all activities the customer completes preceding the use or the consumption of the product. These steps include the customer's efforts needed for evaluation and acquisition of the product.
A. Knowledge
B.
Resources: Reduce resources required for the use of the product
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Money
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Time
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Energy – Reduce the energy the customer uses with the product
<<Return to Acquire Steps