Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

B.
Resources: Reduce resources required for the use of the product

3.
Energy: Reduce the energy the customer uses with the product

A. Effort – Reduce the physical constraints on the customer

Overcome physical limitations of the user
Alter dimensions
Alter dimensions to fit a particular customer need

Develop low cubic form factor

No.	SIC	Year	Note
1	2800	1991	One Unlimited Perfume changes forms to act as a fragrance, moisturizer, bath oil and body oil. Designed to save space in a suitcase.
2	3571	2001	RLX is one of several startups designing "ultra-dense" servers to meet the economics of web hosting. For companies that house and manage thousands of computers for internet operations these very small machines allow them to collect more fees per square foot.
3	3571	1990	Sun's work station has more than twice the speed of Apple's fastest comparable computer and it fits in a box less than half the size of the most capable Mac.
4	3571	1996	Palm has introduced a personal digital assistant that's very small. It won't send faxes, collect E-mail, or track expenses unlike some other PDA's, but it organizes and synchronizes with PCs.
5	3571	1987	IBM's new 9370 midrange computers use some impressive technology to package the chips more densely inside the machine. Better packaging also allowed IBM to pack the innards into a small box, making machines better for small offices.
6	3571	2004	PDAs have great appeal because they have a plethora of organizational capabilities–PDAs can keep track of names, numbers, appointments, and to-do lists, as well as perform the functions of photo wallets, music players, electronic books, and even video and voice recorders.
7	3571	1991	Grid Systems introduced what it claims is the smallest and lightest IBM-compatible laptop computer. Laptop weighs in at nine pounds, and measures 11in.x13in.x1.5in. That's a pound lighter and .75 of an inch thinner than its competitors.
8	3572	2005	It's a lot easier to move files among PCs and consumer electronics thanks to a tiny storage device called a USB flash drive. Consumers are buying them by the millions. USB flash drives allow consumers to download a large amount of data, carry it with them wherever, and then plug it into another device to get the data.
9	3572	1997	Although there are a number of manufacturers with 9-GB offerings, Western Digital is the first to market with a low-profile design which should lend Western digital an edge.
10	3577	2004	Although its servers' Intel chips are the same as Dell's, Rackable Systems uses design touches and composition to distinguish its product.
11	3577	1989	For the same price as an HP LaserJet Series II, the Fujitsu RX7100 is smaller (requires less storage space).
12	3600	2003	In September, Diodes debuted six new Schottky and switching diodes in ultraminiature packages. These space-saving devices are aimed at cell phones and other products.
13	3663	1992	Motorola's MicroTac models flip shut for the most compact cell phones.
14	3674	2003	Intel unveiled the first result of its new design focus on processor utility over raw speed as the Pentium M. It was also about two-thirds the size of its predecessors, making it less costly to manufacture. Yet the new chip commands a higher price: a 1.7 gigahertz Pentium M is roughly equivalent in performance to earlier portable chips operating at 2.4 gigahertz, but Intel gets $182 more for it.
15	3861	2000	Kodak has joint ventured with Hewlett Packard to produce a $60,000 ink jet photo mini-lab for cramped retailer's stores and emerging markets overseas.
16	3949	1993	Rowing machines can be stashed under a bed: easily storable.
17	5044	2005	The three other inventions receiving prizes in Staples innovation contest were the Handy Strap Stapler, which fits into the palm of your hand for stapling paper to walls. The stapler will share the shelf space with Rubber Bandits–oversized rubber bands with labels to organize piles, and Track Dots–minibulletin boards backed with adhesive, for tacking papers on small spaces like computer or windshield.

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