Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

B.
Resources: Reduce resources required for the use of the product

3.
Energy: Reduce the energy the customer uses with the product

A. Effort – Reduce the physical constraints on the customer

Overcome physical limitations of the user
Alter dimensions
Alter dimensions to fit a particular customer need

Make function portable

No.	SIC	Year	Note
1	3564	1987	Assay has developed business-card size smoke detecting badges that will help verify whether an area is truly smoke-free. They are sensitive to tiny amounts of carbon monoxide–the equivalent of smoking 1/10 of a cigarette.
2	3651	2002	New flash memory players like the 192-MB $250 Rio 900 or Creative's $170, 128-MB MuVo hold two to six hours of music and are very small and portable.
3	3663	1982	Sony created the Walkman so consumers could carry their personal music with them.
4	3695	2002	The recordable compact disc, slated to replace the all-but-extinct floppy, is facing a new challenge from a dark-horse product that is small enough to fit on a key chain. USB drives are roughly the size of a stubby marker pen, they are highly portable.
5	4813	2004	A typical Iridium Satellite portable phone, the 9505, is 6 inches tall, 2 and a half inches wide and 2 inches thick. It looks similar to a cell phone, weighs 13 ounces and can offer nine continuous hours of talk time or 24 hours on standby.
6	7372	1999	Intuit's Quicken lets you enter the transaction into PocketQuicken. That is a version of Quicken that sells separately for $40 and runs on the Palm. You'll see right then what effect your new car will have on your wallet.

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