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Brainstorming Ideas: Final Customer Purchasing from the Producer of the Product

Final customer buying from a product producer. Final or end-user customers incur four cost steps in connection with the product sold by a producer.

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

A. Knowledge

B.
Resources: Reduce resources required for the use of the product

  1. Money

  2. Time – Reduce the time the customer must spend with the product

    1. Reduce steps the customer must use with the product

    2. IMPROVE WAIT TIMES IN THE PROCESS

      1. Warnings and advice Examples>>

      2. Reduce wait times in the process

        1. Allow customers to complete some of the company's steps to save time

          1. Enter orders directly into company system Examples>>

          2. Monitor product performance or progress Examples>>

          3. Other Examples>>

        2. Speed the process

          1. Direct ship from suppliers to customers Examples>>

          2. Coordinate members of the supply chain Examples>>

          3. Exploit different time urgencies in process and customers

            1. Separate more time sensitive from les time sensitive products Examples>>

            2. Remove benefits not required by time sensitive customer Examples>>

            3. Other Examples>>

          4. Adapt product for faster technology

            1. Use faster heating technology Examples>>

            2. Use faster electronic components Examples>>

            3. Use faster software Examples>>

            4. Use components streamlined for speed Examples>>

            5. Use components with higher capacities Examples>>

          5. Other Examples>>

        3. Increase service capacity

          1. Add more regular customer assistance Examples>>

          2. Supplement service during peak times Examples>>

          3. Extend hours Examples>>

          4. Add inventory Examples>>

          5. Other Examples>>

        4. Enable products to work seamlessly with other products Examples>>

        5. Other Examples>>

      3. Make wait time more productive Examples>>

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