Final Customer Purchasing from an Intermediary of the Product

Use Steps: Use steps include all the Final customer's activities to find the appropriate product category at the Intermediary, to choose among the alternatives to the product and to take delivery of the product.

B.
Resources: Reduce resources required for the use of the product

2.
Time: Reduce the time the customer must spend with the product

B. Improve wait times in the process

Increase service capacity

Add inventory

No.	Year	SIC	Note
1	1996	5211	Orchard aims to offer the service & convenience of a "mom and pop" hardware store. It stocks a wider selection of "fix-it" products than the big warehouse home centers.
2	2000	5945	The new CEO is systematically stocking the top 1500 toys that make up two thirds of the chain's sales so that he can ensure that standbys such as Monopoly will be available in stores 90% of the time.
3	2003	5999	Walk into a Staples store, and amid the aisles you'll see Internet Kiosks that let you connect to Staples.com and order products that aren't in stock.
4	2002	7379	Nexpansion last week began working with two grocery chains in the Northeast to test a new service called Endless Aisles. The service lets consumer purchase hard-to-find products on a grocer's Web site or in special kiosks located in retail stores.
5		7832	AMC's Fukuoka 13 is the largest theater in Japan, both in size and number of screens` AMC's high market share in Fukuoka shows that this theater is clearly the theater of preference, even without its proper allocation of product.
6	2002	7841	Netflix's service works by subscribers placing their order through its Website that carries a catalog of 12,000 movies. After customers pick out a list of movies they would like to receive in the future, the service mails out three top preferences.
7	2003	7841	A Wal-Mart spokeswoman said that 93% of the country can now expect two-day delivery. In contrast, Netflix, based in Los Gatos, Calif., boasts 15,000 titles and 18 shipping centers, with more than half its deliveries arriving the day after an order is placed.

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