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Brainstorming Ideas: A Final Customer Purchasing from the Producer of the Product

Final customer buying from a product producer. Final or end-user customers incur four cost steps in connection with the product sold by a producer.

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

A. Knowledge

B.
Resources: Reduce resources required for the use of the product

  1. Money – Reduce the money the customer uses with the product

    1. Reduce the level of payment for use of the product

    2. Reduce the customer's spending on People, Purchases or Capital costs the customer uses with the product itself

    3. REDUCE THE CUSTOMER'S SPENDING ON OTHER PRODUCTS USED WITH THE PRODUCT

      1. Warnings and advice Examples>>

      2. Products customers use with main product Examples>>

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