Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

B.
Resources: Reduce resources required for the use of the product

1.
Money: Reduce the money the customer uses with the product. For more ideas on using pricing, please see the Improve/Pricing section of StrategyStreet.

C. Reduce the customer's spending on other products used with the product

Products customers use with main product

Products used in operating the main product

No.	SIC	Year	Note
1	2891	2004	Nordson's equipment is prevalent in production centers because it helps clients save money. Adhesives, sealants, and coatings for packaging and manufacturing are expensive. The chemicals that go through Nordson's equipment over its life cycle cost 100 times more than the equipment itself, so it makes sense to buy equipment that will save some money. It also helps Nordson that competition is scattered across the diverse markets it serves. Topping the list are Illinois tool Works, Graco, Cookson, and Wagner Group. Nordson's real competitors are different processes, such as tape or sonic welding.
2	3950	1986	Cabot's new type of carbon black will boost fuel efficiency by improving the ease with which tires roll–a feature wanted by auto manufacturers.
3	7300	2004	Microsoft demonstrated functions expected to be in Longhorn, the next version of the Windows operating system. The demonstration focused on the software's ability to organize digital images and video based on features such as whether they are of people or indoors or outdoors.
4	7333	2001	When Apple introduced the new, Unix based Mac OS X, the system was plagued with design flaws, missing features, sluggish performance and lack of popular applications. Now, version 10.1 has been improved and repaired. However, many popular applications, like Adobe Photoshop are unavailable but more are coming. The operating system is now enabled to play DVD's and burn audio CDs and may be ready to serve as a hub for all sorts of devices.

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