Intermediary Customer Purchasing from the Product Producer
Guarantee Steps: The Guarantee steps include activities required for the Intermediary customer to keep the product or service in working order for the Final user
B. Resources: Reduce resources required for the use of the product
1. Money – Reduce the money the customer uses with the product
a. Reduce the customer's spending on People, Purchases or Capital costs the customer uses with the product itself
Purchase costs
NO. |
SIC |
YEAR |
EXAMPLE |
1 | 3571 | 2002 | Neoware's main clients include retailers like Hollywood Entertainment, Wal-Mart Stores and Circuit City, and also call centers nation wide. The thin clients reduce software piracy since only the administrator has access to software from the server. |
2 | 3511 | 2003 | Aftermarket Technology has a 72% market share for dealer installed remanufactured transmissions on cars made by the three biggest auto makers. It achieved this huge share by lowering costs and improving quality in small increments. |
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