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Reduce Price to Improve Revenues and Margins

CHOICE 1 OBJECTIVE: ATTRACT CUSTOMERS

CHOICE 2 SEGMENTS: AFFILIATED MEMBER SEGMENT

  1. Members of employee or friends & family programs Choice 3>>

  2. Members of company sponsored clubs or affinity programs Choice 3>>

  3. Customers who buy other products from the company Choice 3>>

<<Return to Choice 2

<<Directions to Reduce Price