BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 4812 |
| INDUSTRY: | RADIOTELEPHONE COMMUNICATION |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 66 |
|
1997 SALES FOR THE INDUSTRY: $ 29285 (Total Sales in $Millions) |
|
OPERATING MARGIN: 6.2 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 289.9 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 37.0 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: AIRTOUCH COMMUNICATIONS INC |
12.3 | 7.9 |
| #2: VODAFONE GROUP PLC -ADR |
9.8 | 20.5 |
| #3: CABLE & WIRELESS COMM -ADR |
9.7 | 15.1 |
| #4: CHINA TELE HONG KONG -ADR |
6.4 | 8.2 |
| Total of #1-4: | 38.2 | 2.1 |