BENCHMARKS REPORT
Industry Measure: Company Level Data
| SIC: | 3634 |
| INDUSTRY: | ELECTRIC HOUSEWARES AND FANS |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 8 |
|
1997 SALES FOR THE INDUSTRY: $ 2434 (Total Sales in $Millions) |
|
OPERATING MARGIN: 9.4 (EBIT (divided by) Sales) |
|
CAPITAL INTENSITY: 73.8 (Sum of Total Debt plus Shareholder Equity (divided by) Sales) |
|
SALES GROWTH: 15.5 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROE: Net Profits (divided by) Total Shareholder Equity RONCE: EBIT (divided by) Sum of Total Debt plus Shareholders' Equity |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROE | RONCE |
| #1: SUNBEAM CORPORATION |
44.1 | 11.1 | 15.7 |
| #2: RIVAL CO |
15.5 | 9.7 | 10.7 |
| #3: WINDMERE-DURABLE HOLDINGS |
10.8 | 10.4 | 9.5 |
| #4: HELEN OF TROY CORP LTD |
8.8 | 14.2 | 15.2 |
| Total of #1-4: | 79.1 | 10.4 | 12.7 |