BENCHMARKS REPORT
Industry Measure: Business Segment Data
SIC: | 3572 |
INDUSTRY: | COMPUTER STORAGE DEVICES (DISK DRIVERS) |
BENCHMARKS FOR THE INDUSTRY |
NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 24 |
1997 SALES FOR THE INDUSTRY: $ 28298 (Total Sales in $Millions) |
OPERATING MARGIN: 9.7 (Allocated Operating Profits (divided by) Segment Sales) |
ASSET INTENSITY: 64.7 (Allocated Assets (divided by) Segment Sales) |
SALES GROWTH: 33.9 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
BENCHMARKS FOR THE TOP FOUR COMPETITORS |
ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
#1: SEAGATE TECHNOLOGY |
31.6 | 15.2 |
#2: QUANTUM CORP |
18.8 | 11.2 |
#3: WESTERN DIGITAL CORP |
14.8 | 23.1 |
#4: EMC CORP/MA |
10.4 | 19.0 |
Total of #1-4: | 75.5 | 14.9 |