Final Customer Purchasing from an Intermediary of the Product
Use Steps: Use steps include all the Final customer's activities to find the appropriate product category at the Intermediary, to choose among the alternatives to the product and to take delivery of the product.
B.
Resources: Reduce resources required for the use of the product
2.
Time: Reduce the time the customer must spend with the product
A. Reduce steps the customer must use with the product
Bring products closer to the customer
Arrange for customer transportation to product
| No. | Year | SIC | Note |
| 1 | 1988 | 5511 | Tasca (Ford dealer) customers didn't like having their cars parked haphazardly at the back of the lot, where they were hard to find. So a valet now drives the cars up to the showroom door. |
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