Final Customer Purchasing from an Intermediary of the Product
Acquire Steps: Acquire steps include all activities the customer completes preceding the purchase of the product. These steps include the customer's efforts needed to identify and evaluate Intermediaries and travel to the Intermediary location.
B.
Resources: Reduce resources required for the use of the product
2.
Time: Reduce the time the customer must spend with the product
B. Improve wait times in the process.
Increase service capacity
Add inventory
| No. | Year | SIC | Note |
| 1 | 2003 | 5200 | A big part of Home Depot's success story has been the energy its managers customarily invested in taking command of their stores, ordering as many hammers and faucets as they thought their customers expected. |
| 2 | 2002 | 5531 | Sales of domestic auto parts at stores open at least a year gained 12% in 2001. The numbers reflect a strong response to AutoZone's merchandising, which includes keeping more stock on hand. They are also stocking up on front-of-the-store products like cell phone gear, sunglasses, and soft drinks. |
| 3 | 2003 | 5999 | eBags.com realized early on that to make it as an online retailer it had to offer a seemingly infinite amount of choices. Four-year-old eBags sells nearly 8,000 different backpacks, purses, suitcases and other bags. |
<< Return to Acquire Steps