Final Customer Purchasing from the Product Producer

Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.

B.
Resources: Reduce resources required for the use of the product

2.
Time: Reduce the time the customer must spend with the product

B. Improve wait times in the process

Reduce wait times in the process
Speed the process
Adapt product for faster technology

Use faster electronic components

No.	SIC	Year	Note
1	3571	1987	Tandy's new computer is based on Intel's 80386 microchip, which is about 4 times faster than microprocessors in most current PCs and can handle several times more memory capacity than its predecessors.
2	3571	2003	Advanced Micro Devices will finally offer the Hammer, the company's first server chip known as Opteron. The chip, which could help AMD gain ground against rival Intel, will process data at 64-bits, double the current rate. Intel has a rival product, the Itanium. However, the Itanium requires customers to rewrite all 32-bit programs which is costly, laborious and may detract from the product's appeal. AMD hopes that it can double its share in the server market to 10%. The chip has gained support from testers and companies such as Microsoft and Angstrom Microsystems who plan to use device in their products.
3	3571	2004	Mainframe computers, replaced by the midrange servers of Sun Microsystems and Compaq, are once again gaining popularity after being dismissed as boring and overpriced in the 1990's. IBM set out to address common complaints. IBM beefed up systems with an advanced 64-bit framework that let machines deal with more data at once, forcing competitors Hitachi Data Systems and Fujitsu-owned Amdahl who cloned IBM systems, out of the business.
4	3576	2004	The battered telephone companies, long an elusive market for Cisco, could use its efficiency-improving help. Cisco's muscle-bound new router could prompt the revenue-hungry companies to flee their old networks to jump onboard the Internet. 72 of these routers, lashed together, have enough bandwidth, in theory, to move the Library of Congress in 4.6 seconds.
5	3661	2003	LG is pouring money into developing phones that take advantage of complex third-generation, or 3G, cell phone technologies, which are designed to transmit video clips and other multimedia services to handsets. The company hopes to reap a reward for that investment next year from contracts to supply 3G phones to two leading operators in Western Europe and is in negotiations with several more.
6	3661	2002	Motorola is racing to launch third-generation mobile-phone handsets that would have the capacity to download pictures, games and video clips quickly. Motorola was the first to launch a 3G handset in Europe and introduced GPRS technology, which allows continuous internet connections, more than a year ahead of rival Nokia.
7	3674	1986	McDonnell Douglas working on a gallium arsenide microprocessor. It will allow signals to travel through it several times faster than through silicon, yet it consumes less power.
8	3699	2005	Last month, Microsoft unveiled the Xbox 360. It will run 10 to 20 times faster than the old Xbox, thanks to a three-core 3.2 gigahertz chip from IBM. Sony leaked news about its PlayStation 3 in response. The system will run on a seven-core 3.2 gigahertz Cell processor from IBM and Toshiba and will sport a floating point performance of 2 teraflops.
9	7374	2002	The founder of Earthlink is eyeing the next revolution, a wireless gold rush – 802.11 and the nickname Wi-fi (wireless fidelity) it offers lightning -fast data links around the home, in the office and across a neighborhood and beyond.

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