Final Customer Purchasing from the Product Producer
Acquire Steps: Acquire steps include all activities the customer completes preceding the use or the consumption of the product. These steps include the customer's efforts needed for evaluation and acquisition of the product.
B.
Resources: Reduce resources required for the use of the product
1.
Money – Reduce the money the customer uses with the product. For more ideas on using pricing, please see the Improve/Pricing section of StrategyStreet.
B. Reduce the customer’s spending on people, purchases or capital costs the customer uses with the product itself
Purchase costs used with the product itself
Reduce purchases of items used with the product itself
Use video conferencing
| No. | Year | SIC | Note |
| 1 | 2003 | 4800 | The more that business people can hold conferences online, the more they are able to cut their travel and phone bills. Cost savings and convenience drive companies toward video and Web conferencing. |
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