Final Customer Purchasing from the Producer of the Product
Dispose Steps: Dispose steps include all activities required to eliminate the product from the customer's premises. These steps include the costs for removal and final disposition of the product.
B.
Experience: Enhance the experience the customer has with the product
2. Increase the customer's sense of security with the product
|
NO. |
SIC |
YEAR |
EXAMPLE |
| 1 | 3711 | 1989 | Infiniti claims it will offer the most competitive leasing programs in the luxury market. Infiniti will guarantee that its residual values will equal or exceed those of competitors. The greater the residual value, the lower the monthly payments. |
| 2 | 3711 | 1990 | Volkswagen is starting an offer to buyers of the Volkswagen Passat, where they get a full refund for a return within 3 months or 3,000 miles, no questions asked. |
| 3 | 7514 | 1996 | Enterprise advertises that trade-ins are welcome for its inventory sale. |
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