Purpose of Roles: Industry Examples

Purpose of Roles: Industry Examples

Explanation:
Both Secondary and Tertiary Role suppliers are there to offer the employees more networks and doctors from which to choose, as well as alternative pricing choices.

Explanation: The Secondary Role supplier is there primarily to offer backup supply, that is, it guarantees the product will be available when the customer needs it. The Tertiary Role is used first for price leverage, and secondly to provide backup supply.

Explanation: The key reason for a Secondary Role supplier in this market is to provide price leverage against the Primary supplier. The key reason for a Tertiary supplier is to ensure availability.

Explanation: In the Less-Than-Truckload Trucking market, the Secondary Role supplier's key contribution is to offer more geographic coverage for the customer. That is also the major driver of the Tertiary Role supplier relationship.

Explanation: In the truck manufacturing market, both the Secondary and Tertiary Role suppliers offer multiple benefits to complement the Primary supplier.