BENCHMARKS REPORT
Industry Measure: Business Segment Data
| SIC: | 8351 |
| INDUSTRY: | CHILD DAY CARE SERVICES |
| BENCHMARKS FOR THE INDUSTRY |
| NO. OF SEGMENTS REPORTING IN THE INDUSTRY: 5 |
|
1997 SALES FOR THE INDUSTRY: $ 814 (Total Sales in $Millions) |
|
OPERATING MARGIN: 7.7 (Allocated Operating Profits (divided by) Segment Sales) |
|
ASSET INTENSITY: 90.1 (Allocated Assets (divided by) Segment Sales) |
|
SALES GROWTH: 33.1 (Compound 3-Year Growth Rate in Sales for the Median Participant in the Industry) |
| BENCHMARKS FOR THE TOP FOUR COMPETITORS |
| ROA: Allocated Operating Profits (divided by) Allocated Operating Assets |
| Competitor/Rank by Sales |
Market Share (% Ind. Sales) |
ROA |
| #1: KINDER-CARE LEARNING CENTERS |
69.2 | 8.6 |
| #2: NOBEL LEARNING CMNTYS INC |
9.9 | 6.4 |
| #3: CHILDTIME LEARNING CTRS INC |
9.7 | 11.9 |
| #4: BRIGHT HORIZONS FAMILY SOLUT |
9.5 | 7.9 |
| Total of #1-4: | 98.3 | 8.5 |