Final Customer Purchasing from an Intermediary of the Product

Maintain Steps: Maintain steps include all activities required to keep the product in working order. These steps include the costs the customer incurs to diagnose and correct product problems.

2.
Emotional: Segment customers according to the personal emotional needs of the segment.

B. Needs to avoid sources of anxiety

2. Limitations set by time: Segment customers according to the causes of the limitations set by time.

Time limitations due to the pattern of use: Segment customers by the frequency or timing of purchase or use of the product

Calendar or clock time of usage

No. SIC Year Note
1 5500 1993 Some Lexus dealership's service department are open until midnight.
2 5599 1993 Toyota in Walnut Creek, California keeps its service shop open from as early as 7 in the morning until midnight. Shop hours increased by roughly 50%, and service revenues have doubled.

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