Intermediary Purchasing from the Producer of the Product
Obtain Steps: The Obtain steps include all activities preceding the selling of the product. These activities include the costs of identifying potential suppliers and stocking the product.
2. Emotional: Segment customers according to the personal emotional needs of the segment.
B. Needs to avoid sources of anxiety
Limitations set by time: Segment customers according to the causes of the limitations set by time
Delays related to location: Identify characteristics related to the location of purchase or use that separate one group of customers from others
Breadth of locations where product is purchased or used:
National
| No. | SIC | Year | Note |
| 1 | 4833 | 1998 | Networks also argue that they can still reach every corner of America, something cable companies still cannot duplicate. NBC says it reaches 59% of all adults under the age of 50 in a single week, 21% more than the top 10 cable networks combined. |
| 2 | 5141 | 1997 | After the restructure ProSource eventually will have 23 distribution centers (down from 34) spread across the nation, giving ProSource national distribution capabilities to service national restaurant chains. |
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