Intermediary Purchasing from the Producer of the Product
Sell Steps: Sell steps include the activities Intermediary customers take in selling and delivering the product to their customers. These activities include their own customer recruitment and product delivery.
2. Emotional: Segment customers according to the personal emotional needs of the segment.
B. Needs to avoid sources of anxiety
2. Limitations set by time: Segment customers according to the causes of the limitations set by time.
Delay related to purchase and installation: Segment customers according to delays before the customer receives or can use the product.
Segments where delays are the result of too many benefits
No. | SIC | Year | Note |
1 | 3861 | 1997 | Bell & Howell's electronic parts cataloging business converts catalogs at automotive dealerships into databases that make it easier to access inventory. Meanwhile, its mail-processing unit is growing faster than expected. The unit helps clients who do mas |
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