Intermediary Purchasing from the Producer of the Product
Return Steps: The Return steps include activities required to return defective product to the supplier. These activities include the work to deliver the product to the supplier and receive credit for the returned product.
2. Emotional: Segment customers according to the personal emotional needs of the segment.
B. Needs to avoid sources of anxiety
Limitations set by time: Segment customers according to the causes of the limitations set by time
No. | SIC | Year | Note |
1 | 2389 | 1987 | Benetton recently opened a new factory in North Carolina. Having a U.S. factory is a big advantage for the retailers because it ensures swifter processing of orders. Also, manufacturing in the U.S. will protect Benetton against the falling dollar. |
2 | 4200 | 2001 | United Parcel Service Inc., announced an online return service designed to provide e-commerce customers on-screen labels that can be printed on standard paper directly from a personal computer. The service also prints out a list of nearby UPS drop-off locations or customers can give labeled returns directly to a UPS driver. |
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