Final Customer Buying from the Product Producer
Acquire Steps: Acquire steps include all activities the customer completes preceding the use or the consumption of the product. These steps include the customer's efforts needed for evaluation and acquisition of the product.
2. Emotional: Segment customers according to the personal emotional needs of the segment
A. Needs for comfort and status
3. Status through the recognition of customer's individual needs for product
Convenience of:
Maintenance and service
| No. | SIC | Year | Note |
| 1 | 4513 | 1991 | AirExpress' earnings up after it developed software that enables customers to track individual shipments from their own computer systems. |
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