Final Customer Buying from the Product Producer
Use Steps: Use steps include all the customer's value added activities or the consumption of the product itself. These steps include all the costs the customer incurs in employing the product in its intended use.
1. Physical: Segment customers by physical needs. These segmentations identify the physical needs of individual customers and address the physical situation of the location where the product is purchased or used.
B. Physical state of the location where the product is purchased or used.
2. Dimensions available at locations where the segment:
Uses product:
In a home
| No. | SIC | Year | Note |
| 1 | 2519 | 2005 | Furniture is shrinking. The main problem Drexel Heritage had was huge furniture. Younger homeowners moving into smaller, older, renovated houses and senior citizens moving into condos have pushed the downsizing trend. |
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