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Video Index: Products and Services

Video Clip Video #29: Approaches to Performance Innovation

Video Clip Video #78: Competing Against Low-End Competition Part 1

Video Clip Video #79: Competing Against Low-End Competition Part 2

Video Clip Video #33: Convenience Innovations

Video Clip Video #15: Definition of Convenience

Video Clip Video #13: Definition of Function

Video Clip Video #22: Definition of Next Leaders

Video Clip Video #20: Definition of Performance Leaders

Video Clip Video #16: Definition of Price

Video Clip Video #21: Definition of Price Leaders

Video Clip Video #14: Definition of Reliability

Video Clip Video #19: Definition of Standard Leaders

Video Clip Video #56: Design to Value as an Approach to Cost Management

Video Clip Video #26: Example of the Customer Buying Hierarchy at Work

Video Clip Video #27: Full Description of How the Customer Buying Hierarchy Works

Video Clip Video #23: Full Explanation of Price Points and Competitor Types in a Market

Video Clip Video #31: Function Innovations

Video Clip Video #38: More On Performance Versus Price in Hostility

Video Clip Video #69: Overview of Products and Services Part 1: How to Look

Video Clip Video #70: Overview of Products and Services Part 2: What to Expect

Video Clip Video #71: Overview of Products and Services Part 3: What to Do

Video Clip Video #37: Performance Innovation Tradeoffs in Hostility

Video Clip Video #28: Performance Versus Price in a Hostile Market

Video Clip Video #24: Price Point Specialists in Hostility

Video Clip Video #36: Probable Priorities for Innovation in Hostile Markets

Video Clip Video #35: Reliability Innovation Versus Convenience Innovation in Hostility

Video Clip Video #32: Reliability Innovations

Video Clip Video #18: Short Description of Types of Industry Leaders

Video Clip Video #25: Short Explanation of Customer Buying Hierarchy

Video Clip Video #30: The Customer Cost System for a Manufactured Product

Video Clip Video #12: The Definition of Value

Video Clip Video #1: The Two Best Consultants in the World

Video Clip Video #34: Types of Product Innovations That Reduce Customer Costs

Video Clip Video #17: Value and the Customer Buying Hierarchy