The StrategyStreet Process

We explain this concept in:

Board of Directors
Question 1: Who are the customers who will allow us to earn our cost of capital?
Question 2: How will we increase our market share with these Core customers?
Question 3: What portion of our current and future sales goes to our Core customers?

Basic Strategy Guide
Activity 1: Segment Customers

Advanced Site
Diagnose Segments: Diagnose Segments
Diagnose Segments: Introduction
Diagnose Segments: Summary Points Outline